Magento Mobile – 1st Native Mobile Storefront

Jun 02

MikeWeb Industry , , , , 3 Comments

This week, Magento launched its new mobile commerce platform, Magento Mobile.  For those of you who already run ecommerce websites powered by Magento you will already be aware of how powerful this software is.  Now with the launch of its new mobile app, you can easily create your own branded storefront apps which are integrated with the Magento platform.  The new software includes an administrative manager, a fully customizable iPhone app and a Magento managed submission and maintenance service for the iTunes app store.

Magento Mobile offers merchants a fully customizable and seamless storefront integration for mobile applications.  It allows you to easily integrate your full store catalog, checkout procedures, inventory and full reporting and admin features.  There are also device specific features and a choice of branded themes to select.  Your mobile storefront can also be further customized with colors and images which will update on users mobiles even after they have downloaded the app.

Outdoor product retailer, The North Face, is one of the first market leading companies to use the new Magento Mobile commerce app, which soon become available to more countries around the globe for users of the iPhone.  So what can Magento Mobile commerce offer you?

  • Storefront Integration: As mentioned above, you can seamlessly integrate you existing website into the app with all your products, checkout facilities and enjoy admin features such as reporting and stock control.
  • Manage Multiple Devices: you can easily manage multiple devices with just one installation.  Later this year Magento hopes to extend the app to the iPad and android devices.
  • Hassle Free Management: managing mobile apps can be time consuming so Magento offers to manage them for you for a low cost monthly fee.
  • Fully Customizable: you can alter the appearance of your storefront to promote your brand and match it to your existing website.  Any changes you make will automatically appear even if users have already downloaded the app.
  • Low Cost: you pay only for the features and devices you want to use, while Magento will manage the ongoing maintenance for you.

Currently, this app is available on a limited release so if you want to know more you will need to sign up through the Magento website.  There will also be a webinar on June 23 presented by Tim Schultz who will give a 60 minute presentation about the new app and also feature a Q and A session.  Those who want access will need to sign up as spaces are limited.