Climbing with Social Bookmarking

May 12

MikeGeneral Business Practices, SEO rss, SEO, social bookmarking No Comments

On many websites, specifically blogs, a range of miniature icons are placed at the top or bottom of pages of content.  These icons enable you, as the reader, to share the content with a selection of other sites across the web.  “Social bookmarking” is tool for Internet marketing and is a great way of promoting your site across the web.

Social bookmarking sites are plentiful and are a good way of applying SEO to your website without doing very much.  By submitting your articles to sites such as Digg, StumbleUpon and Deli.icio.us on a daily basis, you may see an increase in website traffic.  Sure, submitting every blog article or page of content to all of the social bookmarking sites can be very time consuming, although this process can be done in thirty minutes a day once you have created your accounts.

In addition to social bookmarking, RSS feeds are also popular.  Unfortunately, many businesses fail to realize their potential and how they can utilize them in terms of marketing their business.  Essentially, an RSS feed will notify subscribers each time you post something new to your site, making it the perfect way of keeping people up to date with what is happening within your business or on your website without having to check back every day wondering if new content has been published.

So what is the point to all this?  Both social bookmarking sites and RSS feeds increase exposure to your content as well as creating more venues for new users to stumble upon your content.  By simply integrating a standard social bookmarking set of icons, you can invite your readers to spread the word for you.