An award-winning, creative agency located in the Washington DC area.

Reef Light Interactive Blog

Here we are talking about the best web trends, ideas, best practices and general thoughts of our team.

Say Hello to LM&O

Reef Light Interactive has joined LM&O Advertising, one of Washington’s largest advertising agencies, whose clients include the Army National Guard, U.S. Coast Guard, Avis Budget Group, EventsDC, and First Virginia Community Bank, to name a few. Based in LM&O’s Arlington headquarters, we’ll …

Say Hello to LM&O

Are Sub Domains Now Devalued in Int Googles

I'm not sure how long this has been happening, but it appears Google is treating sub-domains differently on their international engines.  I'm specifically referring to sub-domains used for an foreign language site.  Several big brands utilize this structure, especially for Spanish versions of their …

Are Sub Domains Now Devalued in Int Googles

Distilled Searchlove Conference - Day 2

Day 2 has been as awesome as day 1. Hats off to all the presenters and to the Distilled team for a great conference. Here are the links that the speakers spoke of today. Targeting Humans http://pzyche.com/ http://www.lithium.com/solutions/social-marketing/overview http://www.socialmention.com/ http://www.comscore.com/ …

Distilled Searchlove Conference - Day 2

Distilled Search Love Conference - Day 1

We're at the Distilled Searchlove conference, and day 1 has been great! Here are most of the tools/links shared today: Tools- https://www.virtualbox.org/ http://www.ubuntu.com/ http://balsamiq.com/ (wireframing/annotation) http://www.screenr.com/ (video screencasts) https://trello.com/ (project management) …

Distilled Search Love Conference - Day 1

Keep Clients Happy and They WIll Bring You New Ones

NOTE: This article was written by Mike, featured on .Net Magazine on August 5, 2011. When it comes to RFPs, everyone has an opinion.  Some of us avoid them like the GOP avoids a debt compromise, while others flock to them.  For my seven person Washington DC-area creative firm, that's how we get most of …

Keep Clients Happy and They WIll Bring You New Ones